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Play Store Listing Optimization (Android)

Last updated: February 2026

Optimize your Google Play Store listing with keyword research, metadata optimization, and conversion-focused listing improvements.

Technologies Used:

Google Play ConsoleSensor TowerApp AnnieGoogle AdsApp RadarASO Tools
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Overview

Boost your Android app visibility and downloads with data-driven Play Store Optimization. Google Play uses different ranking algorithms than the App Store, and we optimize specifically for how Google indexes and ranks apps. We research keywords, optimize your title, short description, and full description with natural keyword density, and provide strategies for improving your store listing conversion rate.

What's Included

Keyword research spreadsheet
Optimized metadata (title, descriptions)
Store listing experiment plan
Competitor analysis report
Screenshot and graphic strategy
ASO performance baseline

What We Need From You

  • 1Google Play Console access
  • 2Current app listing URL
  • 3Target markets and languages
  • 4App category and differentiators

Frequently Asked Questions

How is Play Store ASO different from App Store ASO?

Google Play indexes your full description for keywords (Apple does not), uses a different ranking algorithm, and offers Store Listing Experiments for A/B testing natively. Our optimization strategy is tailored to how Google specifically ranks apps.

Can you set up A/B testing for my listing?

Yes. Google Play offers built-in Store Listing Experiments. We set up tests for icons, screenshots, descriptions, and feature graphics to systematically improve your conversion rate with real data.

What about Google Play policy compliance?

All our optimizations comply with Google Play Developer Policy. We avoid keyword stuffing, misleading claims, and other practices that could trigger policy violations or listing suspension.

Ready to Get Started?

Let's discuss your project requirements and provide you with a custom quote tailored to your needs.